Apple Intelligence will also arrive in China, but it will be very different
Apple is heavily investing in China, which has been a vital market for selling its products, particularly iPhones, for years. In a context of crisis linked to the rising cost of memory, the Cupertino company must deal with a potential drop in shipments and the risk of reduced margins.
Strengthening its offer in China is very important. The company will focus on Apple Intelligence, which is set to arrive for Chinese users as well, after delays over the past two years due to a lack of approval from the relevant authorities. Here are the first details regarding this.
A different Apple Intelligence
The arrival of Apple Intelligence in China has accelerated significantly in recent days. As confirmed by Reuters, the Chinese internet content regulation authority, the Cyberspace Administration of China, has approved Apple's AI services. However, this approval is contingent on the integration of Qwen, Alibaba's AI model, which will be integrated into iOS, iPadOS, macOS, and visionOS. Additionally, as confirmed by Techcrunch, Baidu is collaborating with Apple to develop functionalities of Apple Intelligence for Chinese users. Rumors also anticipate a possible integration with the AIs of DeepSeek and ByteDance.
It will be a completely different version of Apple Intelligence, with the Cupertino company following a much softer approach (especially regarding privacy) for its services aimed at Chinese users.