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TechnologyJul 19, 2026· 1 min read

Apple has reportedly increased orders for iPhone Ultra components, will the foldable sell more than expected?

Among the upcoming news for Apple is also its first foldable smartphone, iPhone Ultra. The model is expected to debut in September and will arrive on the market in the following weeks.

Among the technical features of the foldable will be a new vapor chamber cooling system, which will also be used by the iPhone for its 20th anniversary, arriving next year with a completely new design, at least according to rumors. Recent information reports that Apple has raised its sales estimates for its first foldable.

An important confirmation?

A new report confirms that Apple has significantly increased orders for the components needed for assembling the vapor chamber cooling system. This choice would confirm the rumors from previous days: Apple aims to sell more iPhone Ultras than initially planned.

According to reports from past months, Apple's target was to sell 7-8 million units of its foldable smartphone. However, the latest information highlights a change of plans for the company, which now aims for 10 million units.

This figure is corroborated by the decision to immediately increase orders for the cooling system components. Apple may need to assemble a larger number of smartphones over the coming months. This information is particularly interesting in light of the price of the iPhone Ultra, which is expected to start at more than 2,000 euros, at least according to initial information.